TRUE Launches New hi-speed Internet

True, In Collaboration With Five Leading Financial Institutions, Launches New hi-speed Internet Campaign—My Speed My Style, With Special Offer Of A Free Web Camera Upon Subscription.

Bangkok- March 29, 2007: True, working together with 5 leading banking institutes; Citibank, N.A. (Citibank), The Hongkong and Shanghai Banking Corporation Ltd. (HSBC), Krungsriayudhya Card Co., Ltd. (Krungsri GE), Krungthai Card Plc. (KTC), and Standard Chartered Bank (Thai) Plc., has launched a new hi-speed Internet access promotional campaign “My Speed My Style.” Aimed at expanding the company’s customer base, many privileges will be offered to both Visa and MasterCard credit cardholders including doubled hi-speed Internet connections with prices starting from only 590 Baht per month. In addition, a 2% discount will be given if the monthly payment is made via credit card. This offer is available from now until June 30, 2007.

Mr. Phaibul T. Sirivanich, Director & General Manager – Consumer, True Corporation Plc., said that as a result of the huge success of several campaigns launched by True in collaboration with leading financial institutions, the company has continuously expanded its customer base to cover all credit cardholders of Mater Card and Visa. This time, True has teamed up with 5 leading banking institutes - Citibank, N.A. (Citibank), The Hongkong and Shanghai Banking Corporation Limited (HSBC), Krungthai Card Public Company Limited (KTC), Krungsriayudhya Card Company Limited (Krungsri GE) and Standard Chartered Bank (Thai) Public Company Limited to launch a new special campaign “My Speed My Style” under the new concept of how access to new technology can fulfill the needs and lifestyles of the new generation, i.e. those who are credit cardholders of these 5 leading banks. Their unique and modern lifestyles include assessing and keeping themselves updated with news, knowledge, and entertainment from the Internet. Therefore this special campaign offers these users super hi-speed Internet service with special discounts and many privileges that fulfill and enhance modern lifestyle needs.

My Speed My Style package is exclusively available for Visa and MasterCard credit cardholders of Citibank, HSBC, Krungsri GE Credit Card, KTC, and Standard Chartered. If they subscribe to True’s hi-speed Internet service from now until June 30, they are entitled to receive double the Internet access speed starting at only 590 Baht per month for the first 4 months. Meanwhile they can pay only 1 Baht for a hi-speed modem (regular price is 1,600 Baht) with free installment and delivery fee worth 500 and 100 Baht respectively. Moreover, True will not only waive the 2,000 Baht subscription fee but will also give away a free POP email storage usage of 100 MB, a web camera worth 590 Baht as well as many other special offers from participating credit card companies.


My Speed My Style Package: hi – speed x 2 Internet

Speed
Monthly Fee
hi – speed Internet / month
(the first four billing periods)
Monthly Fee
hi – speed Internet / month
(from the fifth billing period onwards)
Free of Charge

1024/512 Kbps
(1 Mbps)
590
890
WebCam

2560/512 Kbps
(2.5 Mbps)
750
1,150

3072/512 Kbps
(3 Mbps)
890
1,850

4960/512 Kbps
(4 Mbps)
1,150
2,200




“The collaboration with these five leading banks will not only help True expand its hi-speed Internet customer base to a group of credit cardholders but it will also reassure these customers that True is committed to all its business partners in delivering the best products and services. “My Speed My Style” is a new campaign that offers a whole new online experience that can meet all kinds of needs for both business and pleasure, Mr. Phaibul concluded.